Resilience, Not Audacity

February 13, 2026 Attitude Sales No Comments
Cold calling really has a lot to do with resilience, and this week I got a good reminder of that. Early in the week I commented on an LinkedIn comment where someone felt cold calling was about chutzpa. When I hear that word, I think of audacity. I had replied…

Personalization Beats Volume

January 8, 2026 Attitude Sales No Comments
Quick outreach tip for anyone in sales or recruiting: Before emailing someone about services, take 30 seconds to see what they actually do. If someone works at a software services company, pitching them software services isn’t outreach – it’s spam. Personalization beats volume every time.  

Progress Happens Beneath the Surface

December 25, 2025 Attitude No Comments
As 2025 winds down, many of us are reflecting on the year – its wins, its lessons, and its challenges. To those still grinding but not seeing the success you deserve, know this: progress often happens beneath the surface. As Steve Jobs wisely said, “Some years you win. Some years…

Irony Moves Fast on the Internet

November 25, 2025 Attitude No Comments
A few weeks ago, a major cloud outage drew some public commentary from Elon Musk. One month later, and headlines read: “Outage Disrupts X, ChatGPT and Other Parts of the Internet.” According to the article the root cause was Cloudflare, and it is a solid reminder that much of the…

Hidden Data Risks When Recycling Old PCs

September 27, 2025 Attitude High Level Tech Intro No Comments
  Besides the obvious risk posed by an old 3.5 inch hard drive, there are several easy to miss ways that retired computers can leak sensitive information. These mistakes can expose intellectual property, customer records, or employee data to the public, or worse, to competitors. The resulting spear phishing attacks…